Produk kecantikan, perawatan, makeup untuk wanita
Martha Tilaar Group has developed its corporate branding management by regarding Martha Tilaar as a "blanket corporate brand", from which the name NET - I 3 arising. NET stands for Natural, Eastern, Technology; I3 stands for Icon, Innovation and Institution. The concept of NET highlights the uniqueness of the brand and business development concept, whereas its product range is enriched with eastern traditional values and is designed by the use of modern technology. The company strongly believes that the concept implementation benefits Martha Tilaar Group in gaining its competitive advantage in both local and global cosmetic industry. More than that the concept is objected to benefit the stakeholders, shareholders, employees, end consumers and the community as a whole.